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Case Studies
Below are some case studies of customers we have carried out work for. Please use the sort function to search for case studies in your industry or service area.
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Catchment Analysis
Using insight of the catchment population to make best use of the marketing budget
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Tenant Mix Planning
How to use the mix of tenants to give your centre a distinctive and attractive character
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Pre-Acquisition Studies
An evaluation of the retailing prospects for the shopping centre or retail park
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Market and Brand Positioning
Finding the most effective market niche for the brand
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Staff Satisfaction
Identifying how to create and retain effective retail staff
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Brand Strategy
Identifying the actions to change perceptions of your brand. How to stop upsetting them and start delighting them
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Consumer Insights
Refreshing the mix of tenants by understanding the actual and potential shoppers
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Business Strategy Implementation
Making an effective business case for your centre to retailers
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Performance Improvement Strategy
An effective method for centre management to improve the rental income
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Marketing Effectiveness Plan
Value for money benchmarking for the marketing budgets of shopping centres
Contact us on 01494 474740
or alternatively

FSP information and face-to-face presentations have been instrumental in getting retailers to consider schemes which they would not otherwise have done and this has been successfully converted into lettings which would not have happened in a number of instances.
Roger Fulford
Director,
Munroe K

